
Copywriting for the whole customer journey
Whether you have a technical product for a niche audience or a service-based business with a long sales cycle, your website and email funnels should be doing serious heavy lifting to capture leads and generate revenue.
No exceptions.
Using a conversion copywriting process and proven persuasion techniques, I create web copy and emails that generate revenue and improve customer experience.
What you can expect
For pre-sales and sales messaging
- Lead gen funnels to attract qualified leads
- Welcome emails for new newsletter signups
- Sales pages for products and services that convert visitors
- Landing pages that capture leads
- Web copy that joins the conversation in your customer’s head
For post-sales messaging, customer retention and education
- Retention emails to nurture customers
- Product and feature launch emails to build product knowledge and user confidence
- In app messaging (if you use conversational marketing platforms like Intercom)
- Self-service help docs
- Product tours and walkthroughs to get customers using your software
If this sounds right to you, get in touch and tell me about your project.